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Harvard Business Review Article of the Month
(October 1999)
Note on Entering Foreign Markets:
Opportunities for Smaller US Companies

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Norman A. Berg; James B. Weber
Harvard Business School Note (9-395-034)

Designed specifically for the smaller U.S.-based company, this note provides a brief overview of the various means by which such companies can enter foreign markets and the sources of information and assistance, principally on exporting, available to them.

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